Send us a text What if the fastest path to growth isn’t “more leads,” but fewer, better customers you serve so well they never leave? We dive into the uncomfortable truth most teams avoid: value is concentrated, churn is predictable, and the difference between winners and strugglers is a focused list, clean data, and relentless follow-through. Nick Mavrick of Built Data joins us to unpack how behavioral data flips strategy from guesswork to precision. We talk about why 3 percent of customers...
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Send us a text What if the fastest path to growth isn’t “more leads,” but fewer, better customers you serve so well they never leave? We dive into the uncomfortable truth most teams avoid: value is concentrated, churn is predictable, and the difference between winners and strugglers is a focused list, clean data, and relentless follow-through. Nick Mavrick of Built Data joins us to unpack how behavioral data flips strategy from guesswork to precision. We talk about why 3 percent of customers...
Send us a text What if you could unlock four decades of industry secrets from a heavy machinery veteran? Join us for an eye-opening conversation with Ron Wilson as he takes us through his 40-year journey in the heavy machinery industry. From his humble beginnings at Empire to his influential roles in launching a Komatsu dealership in California, Ron offers profound insights into the consolidation of dealerships, the competitive landscape with giants like Komatsu and Caterpillar, and the impac...
Learning Without Scars
Send us a text What if the fastest path to growth isn’t “more leads,” but fewer, better customers you serve so well they never leave? We dive into the uncomfortable truth most teams avoid: value is concentrated, churn is predictable, and the difference between winners and strugglers is a focused list, clean data, and relentless follow-through. Nick Mavrick of Built Data joins us to unpack how behavioral data flips strategy from guesswork to precision. We talk about why 3 percent of customers...
