Yamin Malik CEO Sefam Group on Retail Expansion, Brand Growth & Digital Transformation in Pakistan

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Learn Local E-commerce In Pakistan - E-commerce Podcast by Deployers in Pakistan.

Haider Ahmed Qazi

64 episodes

1 day ago

If you want to learn local e-commerce in Pakistan and looking forward to starting a career in local e-commerce in Pakistan then this podcast is for you. In order to start e-commerce and earn in local e-commerce, you need to learn certain skills. In this video, it has been explained how you can make a career in the e-commerce field. How digital marketing, e-commerce, graphic designing. freelancing, amazon selling and Shopify store e-commerce along with Shopify dropshipping is changing the lives of many students. Obaid Arshad from Ginkgo Retail, a software for ERP and Ecommerce interlink and Omni channel selling, expressed his views and interest in how local e-commerce can change the lives of many people. How in just 3 years he started his journey in e-commerce and now he is CEO of a local e-commerce solution-providing company. Omer Mubeen along with Team deployers including Zakria Fawad, Haider Ahmed Qazi, and Muhammad Ahmed has started an institution for Local e-commerce learning platform that will help people to understand and learn the core skills of digital marketing, performance marketing, and awareness of local e-commerce. After Amazon banned Pakistani accounts, it's the best time to learn local e-commerce so that students can save their money and start their own online businesses. This podcast will explain how one can get benefit from learning about local e-commerce and digital marketing in Pakistan. #LocalEcommerce #DigitalMarketing #OnlineEarning #GinkgoRetail #Deployers #HaiderAhmedQazi #OmerMubeen #ZakriaFawad #MuhammadAhmed #Seminar #OnlineLearning

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Yamin Malik CEO Sefam Group on Retail Expansion, Brand Growth & Digital Transformation in Pakistan

Learn Local E-commerce In Pakistan - E-commerce Podcast by Deployers in Pakistan.

26 minutes 43 seconds

3 weeks ago

Yamin Malik CEO Sefam Group on Retail Expansion, Brand Growth & Digital Transformation in Pakistan

In this exclusive episode of the Deployers Podcast, hosted by Haider Ahmed Qazi — recognized as Pakistan’s Best Head of E-Commerce — we sit down with Yamin Malik, the dynamic CEO of Sefam Group, one of Pakistan’s most iconic fashion and retail powerhouses.With decades of experience and multiple successful fashion brands under Sefam’s umbrella, Yamin Malik shares his deep insights on the future of retail and e-commerce in Pakistan, and how traditional brick-and-mortar businesses are adapting to the digital revolution.Chapters:00:00 Highlights.00:57 Introduction to the Topic of Retail & E-commerce.2:30 Future of Retail Strategies in Pakistan.3:17 Why Brands Lack Partnerships and Mergers.5:11 Doing all categories under one brand umbrella.5:42 Iron gear, Scents & Stories, and Fitted Brand Examples.6:09 Challenges of Marketplaces for Onboarding Brands.8:30 Example of Bank Alfalah - AlfaMall.9:25 Atlas Honda Example on Alfamall.10:05 Clothing vs Shoes vs Accessories in Fashion Retail?11:50 Maryam & Marya Brand Example.13:56 Gujranwala is leading the Bridal Section from Home Industries.16:27 Sales vs Merchandising Role in Overall Retail Uplift.19:37 Culture of Pakistani Retail Industry.20:40 Supply Chain System of the Zara Brand.21:41 Example of Saya Brand.23:37 E-commerce is Replacing Commercial Hubs.25:31 Outro for Topic.This insightful conversation explores:🌐 The evolution of retail and how consumer behavior is shifting post-COVID🏬 The expansion strategy of fashion and lifestyle brands in a digital-first world💻 The integration of online and offline retail models for sustainable growth📦 The challenges of inventory management, logistics, and omnichannel operations💡 The future of Pakistani retail, including AI, personalization, and automation in fashion e-commerce🚀 The role of leadership and team structure in scaling multi-brand operationsYamin Malik provides an insider’s perspective on how Sefam Group is innovating to stay ahead — blending heritage, quality, and technology to build the next generation of retail experiences.🎙 Hosted by Haider Ahmed Qazi, the Best Head of E-Commerce in Pakistan, and powered by Deployers, this podcast continues to highlight the leaders shaping Pakistan’s digital, retail, and entrepreneurial future.deployers podcast, haider ahmed qazi, yamin malik, sefam group, retail in pakistan, ecommerce in pakistan, future of retail, omnichannel strategy pakistan, fashion industry pakistan, digital transformation retail, ecommerce podcast pakistan, brand expansion strategy, fashion ecommerce, online retail pakistan, haider qazi deployers, digital pakistan, retail business growth, yamin malik sefam, ecommerce insights pakistan, retail leadership, pakistan startups#DeployersPodcast #HaiderAhmedQazi #YaminMalik #Sefam #Retail #Ecommerce #DigitalTransformation #FashionIndustry #Omnichannel #Startups #PakistanEcommerce #RetailFuture▀▀▀▀▀▀▀▀▀▀▀▀▀▀▀▀▀▀▀▀▀▀▀▀▀▀▀▀▀▀▀Support Us At Patreon:✅ / haiderahmedqazi ▀▀▀▀▀▀▀▀▀▀▀▀▀▀▀▀▀▀▀▀▀▀▀▀▀▀▀▀▀▀▀Follow us on the following Podcast Platforms:✅Spotify: bit.ly/Link2SpotifyPodcast✅ Google Podcast: bit.ly/Link2GooglePodcast✅Apple Podcast: bit.ly/Link2ApplePodcast▀▀▀▀▀▀▀▀▀▀▀▀▀▀▀▀▀▀▀▀▀▀▀▀▀▀▀▀▀▀▀Follow us on the following Social Media Platforms:✅Facebook: fb.com/Haiderahmadqazi✅ Instagram: Instagram.com/haider_ahmed_qazi/✅Twitter: Twitter.com/haiderahmadqazi✅TikTok: Tiktok.com/@haiderahmedqazi#haiderahmedqazi #podcast #ecommerce #ecommerceinpakistan #amazon #shopify