
E-Commerce Baithak Podcast – Episode 6 | The Truth About Meta Ads, Google vs Meta & Andromeda UpdateIn this power-packed episode of E-Commerce Baithak, Pakistan’s top digital minds decode the real strategies behind Meta Ads, Business Manager control, Andromeda updates, and how voice-driven AI and Meta’s ecosystem are shaping the future of e-commerce.Hosted by:👨💼 Haider Ahmed Qazi – Recognized as Pakistan’s Best Head of E-Commerce👔 Omer Mubeen – Chairman, Pakistan E-Commerce Association (PEA)Guests:💼 Syed Jahangir Ali – Head of E-Commerce, Stylo Group🧠 Ch. Waleed Shahbaz – E-Commerce Expert & Trainer🚀 Jafar Khan – Founder of JafSpotIn this powerful episode of E-Commerce Baithak, the discussion begins with key highlights and an introduction to the evolving world of Meta advertising. The speakers unpack the requirements for running successful Meta Ads, followed by the importance of Business Manager ownership and how lack of knowledge about Rights Manager can lead to serious financial loss. The conversation also touches upon global success stories from previous E-Commerce Baithak episodes, highlighting how 70% of marketing budgets are invested in Meta Ads and revealing the core success formula behind Meta’s performance-driven ecosystem.The hosts and guests explore how Facebook Groups contribute to organic, non-paid sales and the rising trend of Live Commerce via Facebook, before diving into a detailed comparison of Google vs Meta Ads, explaining why Google often consumes budgets while Meta focuses on tangible results. A fun segment explores whether Meta listens to your voice for ad optimization, followed by insights on Daraz as a branding platform versus a sales channel, and strategies to balance retention and new audience targeting.The episode also invites viewers to vote for upcoming E-Commerce Baithak topics, while analyzing Marketplace vs Shopify direct selling using Meta Ads, the key metrics like ROAS, CPC, and CPO, and how to test and scale Meta campaigns effectively. The panel discusses ideal retargeting timelines, common fake training scams, and the confusion around awareness versus conversion budgets. The conversation then clarifies what really matters between ROAS, CPC, and average marketing spend, and how to calculate the right Meta ad spend ratio.Finally, the discussion ends with a deep dive into Facebook’s latest Andromeda update — its effects, advantages, and best practices for 2025 and beyond — giving viewers actionable insights to stay ahead in the fast-changing digital advertising landscape.#EcommerceBaithak #MetaAds #FacebookMarketing #DigitalPakistan #Ecommerce #HaiderAhmedQazi #OmerMubeen #PEA #AndromedaUpdate #FacebookForBusiness #GoogleAds #ROAS #CPC #Shopify #DigitalMarketing #AIinEcommerce #VoiceCommerce #OnlineBusiness #PakistanEcommerce #ecommercepodcast meta ads, facebook marketing, ecommerce baithak, haider ahmed qazi, omer mubeen, pakistan ecommerce, digital marketing, google vs meta, facebook business manager, meta andromeda update, roas, cpc, cpo, facebook groups, live commerce, shopify, daraz, ecommerce strategy, ecommerce podcast, retention marketing, customer acquisition, conversion optimization, digital transformation, advertising budget, fake trainings, rights manager, marketing analytics, scaling meta ads, paid vs organic sales, online retail, ecommerce in pakistan