In this episode of LEAP Listens, Sara and Roger are joined by seasoned TA specialist Steve Betts to unpack a part of recruitment we rarely talk about candidate profiling. From outdated job specs to one-click apply chaos, Steve explores how hiring teams can go beyond the CV to truly understand who they’re looking for and how to find them. He shares why profiles need to evolve with the role, how to build them in partnership with hiring managers, and why too many filters (or too few) could be co...
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In this episode of LEAP Listens, Sara and Roger are joined by seasoned TA specialist Steve Betts to unpack a part of recruitment we rarely talk about candidate profiling. From outdated job specs to one-click apply chaos, Steve explores how hiring teams can go beyond the CV to truly understand who they’re looking for and how to find them. He shares why profiles need to evolve with the role, how to build them in partnership with hiring managers, and why too many filters (or too few) could be co...
Episode 76 | What employer brands need to know about TikTok with Alex O’Connor
LEAP Listens
29 minutes
8 months ago
Episode 76 | What employer brands need to know about TikTok with Alex O’Connor
TikTok isn’t just an app for dance routines, it’s changing the game for employer branding. But how can companies actually make it work? In this episode, Sara and Roger chat with employer brand and content expert Alex O’Connor, who led the launch of a major bank's recruitment marketing TikTok channel. She shares her experiences of creating engaging content with employee advocacy, and figuring out what content stuck the right cords with their target audience. If you’re looking to make TikTok ...
LEAP Listens
In this episode of LEAP Listens, Sara and Roger are joined by seasoned TA specialist Steve Betts to unpack a part of recruitment we rarely talk about candidate profiling. From outdated job specs to one-click apply chaos, Steve explores how hiring teams can go beyond the CV to truly understand who they’re looking for and how to find them. He shares why profiles need to evolve with the role, how to build them in partnership with hiring managers, and why too many filters (or too few) could be co...
