Join us for Ecommerce Innovators, a podcast that brings together the brightest minds in the industry to explore innovative strategies and trends in global ecommerce. We'll analyze what top brands are doing to accelerate their online success and you’ll hear from top executives who are changing the game for their organizations. Our host is John LeBaron, Chief Revenue Officer at Pattern—the premier partner for global ecommerce acceleration.
All content for Leading in Ecommerce is the property of John LeBaron and is served directly from their servers
with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Join us for Ecommerce Innovators, a podcast that brings together the brightest minds in the industry to explore innovative strategies and trends in global ecommerce. We'll analyze what top brands are doing to accelerate their online success and you’ll hear from top executives who are changing the game for their organizations. Our host is John LeBaron, Chief Revenue Officer at Pattern—the premier partner for global ecommerce acceleration.
Turning Google Search Results into Amazon Revenue | Tyler Gregg, Director of Operations at Ampd
Leading in Ecommerce
37 minutes
3 years ago
Turning Google Search Results into Amazon Revenue | Tyler Gregg, Director of Operations at Ampd
In this episode, Tyler Gregg, Director of Operations at Ampd, shares his knowledge about connecting Google and Amazon to bring more traffic to brands. Tyler starts by giving a short recap of his experience at the recent Accelerate event, then he dives into Ampd’s data perspective. He explains why you should focus on driving Google traffic to Amazon, how the ripple effect plays a role in purchases, and how you should experiment with Google. One tip of advice is to build your brand on Amazon. Tyler provides several specific examples of how to do so. If you have a brand on Amazon, this episode is a must listen.
Episode Outline
[00:35] Introduction to Tyler
[01:03] Accelerate recap
[03:33] About Ampd
[07:55] Benefits connecting Google and Amazon
[12:12] Capitalizing on a captive audience
[15:19] Tyler’s background
[17:41] Innovation with onboarding
[20:42] Innovation in brands through data
[24:27] Branding on Amazon
[30:18] Amdp’s roadmap
[31:57] How to win as a brand
[33:15] Delegation
[35:45] Learn more at ampd.io
Leading in Ecommerce
Join us for Ecommerce Innovators, a podcast that brings together the brightest minds in the industry to explore innovative strategies and trends in global ecommerce. We'll analyze what top brands are doing to accelerate their online success and you’ll hear from top executives who are changing the game for their organizations. Our host is John LeBaron, Chief Revenue Officer at Pattern—the premier partner for global ecommerce acceleration.
