James Root of Bain & Company unpacks "The Archetype Effect"—six distinct motivations that show up across roles, industries, and countries—and why a one-path ladder misses most of the value. We explore how to design work around what people actually care about, not what old systems assume.
We get practical: keep the ladder for Strivers while building credible paths for Artisans, Explorers, Givers, and Pioneers. We also push back on generational clichés and discuss how country context and career era shape what matters.
Finally, we look at older-worker design, the rise of interesting work and autonomy, and the importance of intentional knowledge capture so wisdom keeps moving. James points to Bain’s quick worker-archetype quiz as a low-stakes way for teams to compare notes and improve collaboration.
More information about James Root: https://www.bain.com/insights/books/the-archetype-effect/
More information about Dan Pontefract: https://www.danpontefract.com/
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James Root of Bain & Company unpacks "The Archetype Effect"—six distinct motivations that show up across roles, industries, and countries—and why a one-path ladder misses most of the value. We explore how to design work around what people actually care about, not what old systems assume.
We get practical: keep the ladder for Strivers while building credible paths for Artisans, Explorers, Givers, and Pioneers. We also push back on generational clichés and discuss how country context and career era shape what matters.
Finally, we look at older-worker design, the rise of interesting work and autonomy, and the importance of intentional knowledge capture so wisdom keeps moving. James points to Bain’s quick worker-archetype quiz as a low-stakes way for teams to compare notes and improve collaboration.
More information about James Root: https://www.bain.com/insights/books/the-archetype-effect/
More information about Dan Pontefract: https://www.danpontefract.com/
Are Leaders Ready for an Aging Workforce? Featuring CEO and Author Avivah Wittenberg-Cox
Leadership NOW with Dan Pontefract
34 minutes 55 seconds
8 months ago
Are Leaders Ready for an Aging Workforce? Featuring CEO and Author Avivah Wittenberg-Cox
The workforce is aging, but many leaders are still acting as if nothing has changed.
On this episode of Leadership NOW with Dan Pontefract, CEO and author Avivah Wittenberg-Cox, a global expert on gender, generational shifts, and longevity, unpacks what organizations must do to stay ahead.
She explains why age diversity is a leadership blind spot, how demographic shifts are reshaping talent strategies, and what wise leaders are doing to future-proof their organizations.
Avivah challenges outdated assumptions about work, career longevity, and leadership. She explores the opportunities that come with longer, multi-stage careers—and why companies that fail to adapt will struggle to compete.
More about Avivah Wittenberg-Cox: https://www.avivahwittenbergcox.com/
More about Dan Pontefract: https://www.danpontefract.com/
Leadership NOW with Dan Pontefract
James Root of Bain & Company unpacks "The Archetype Effect"—six distinct motivations that show up across roles, industries, and countries—and why a one-path ladder misses most of the value. We explore how to design work around what people actually care about, not what old systems assume.
We get practical: keep the ladder for Strivers while building credible paths for Artisans, Explorers, Givers, and Pioneers. We also push back on generational clichés and discuss how country context and career era shape what matters.
Finally, we look at older-worker design, the rise of interesting work and autonomy, and the importance of intentional knowledge capture so wisdom keeps moving. James points to Bain’s quick worker-archetype quiz as a low-stakes way for teams to compare notes and improve collaboration.
More information about James Root: https://www.bain.com/insights/books/the-archetype-effect/
More information about Dan Pontefract: https://www.danpontefract.com/
