Europe isn’t one payments market; it’s dozens of overlapping preferences, currencies, and rails that can make cross‑border growth feel like threading a needle. We sit down with David Rintel, CEO of Finby, to explore how a one‑stop, proprietary stack can tame that complexity while giving merchants real control over speed, features, and cost. From rebranding TrustPay to Finby to securing a new European license, David shares why staking out a distinct identity matters when your strategy is to bu...
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Europe isn’t one payments market; it’s dozens of overlapping preferences, currencies, and rails that can make cross‑border growth feel like threading a needle. We sit down with David Rintel, CEO of Finby, to explore how a one‑stop, proprietary stack can tame that complexity while giving merchants real control over speed, features, and cost. From rebranding TrustPay to Finby to securing a new European license, David shares why staking out a distinct identity matters when your strategy is to bu...
Ruston Miles, Founder, Chief Strategy & Development Officer at Bluefin | Episode 437
Leaders In Payments
35 minutes
1 month ago
Ruston Miles, Founder, Chief Strategy & Development Officer at Bluefin | Episode 437
Ruston Miles, Founder and Chief Strategy and Development Officer at Bluefin and I start with the origin story: telecom roots, fiber‑rich Tulsa, and the overlooked reality of call centers that needed real‑time authorizations long before shopping carts ruled the web. Ruston explains why Bluefin moved into security early - serving higher ed, nonprofits, and faith‑based media where brand trust is everything and how that path led to P2PE. Then comes the turning point: a decision to decouple encryp...
Leaders In Payments
Europe isn’t one payments market; it’s dozens of overlapping preferences, currencies, and rails that can make cross‑border growth feel like threading a needle. We sit down with David Rintel, CEO of Finby, to explore how a one‑stop, proprietary stack can tame that complexity while giving merchants real control over speed, features, and cost. From rebranding TrustPay to Finby to securing a new European license, David shares why staking out a distinct identity matters when your strategy is to bu...
