Leaders in Customer Loyalty, Powered by Loyalty360
Loyalty360
488 episodes
2 days ago
Send us a text In this episode of Leaders in Customer Loyalty: Industry Voices, Loyalty360’s Ethan Perry sat down with Chris Jones, Senior Vice President of Engagement Solutions at ITA Group, to explore how brands are translating emotional loyalty from an abstract concept into a measurable driver of business growth. As a returning guest, Jones expanded on themes from his previous conversation, sharing findings from ITA Group’s latest research on emotional connection and how it amplifies...
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Send us a text In this episode of Leaders in Customer Loyalty: Industry Voices, Loyalty360’s Ethan Perry sat down with Chris Jones, Senior Vice President of Engagement Solutions at ITA Group, to explore how brands are translating emotional loyalty from an abstract concept into a measurable driver of business growth. As a returning guest, Jones expanded on themes from his previous conversation, sharing findings from ITA Group’s latest research on emotional connection and how it amplifies...
#466: Leaders in Customer Loyalty: Brand Stories | Blending Tech and Tradition: How Whataburger Builds Loyalty Across Generations
Leaders in Customer Loyalty, Powered by Loyalty360
20 minutes
3 months ago
#466: Leaders in Customer Loyalty: Brand Stories | Blending Tech and Tradition: How Whataburger Builds Loyalty Across Generations
Send us a text From late-night honey butter chicken biscuits to meme-worthy social engagement, Whataburger has cemented itself as a beloved brand with a fiercely loyal fan base. Founded in 1950 by Harmon Dobson in Corpus Christi, Texas, the company was built on a straightforward promise: to serve a burger so big it takes two hands to hold and so good that customers exclaim, "What a burger!" Today, Whataburger is in the midst of a multi-state expansion, combining its storied heritage wit...
Leaders in Customer Loyalty, Powered by Loyalty360
Send us a text In this episode of Leaders in Customer Loyalty: Industry Voices, Loyalty360’s Ethan Perry sat down with Chris Jones, Senior Vice President of Engagement Solutions at ITA Group, to explore how brands are translating emotional loyalty from an abstract concept into a measurable driver of business growth. As a returning guest, Jones expanded on themes from his previous conversation, sharing findings from ITA Group’s latest research on emotional connection and how it amplifies...
