34. Thought Leader Content - what it is and why it works to call in your best clients

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Lead The Way

Geneva Cerrato

51 episodes

6 days ago

Lead The Way is for coaches & entrepreneurs that are ready to scale their business without people pleasing or performing. This is where real leadership conversations happen, authentic marketing is key, and you come to find out how to get paid for who you are and how you lead. After signing multiple high ticket clients via my content & leadership I know exactly what it takes to stand out as a leader and be paid for your expertise, values, and a brand people want to be apart of - without performing. Listen and then connect with Geneva @geneva.cerrato on IG

Entrepreneurship

Business

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All content for Lead The Way is the property of Geneva Cerrato and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

Entrepreneurship

Business

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34. Thought Leader Content - what it is and why it works to call in your best clients

Lead The Way

6 minutes 49 seconds

9 months ago

34. Thought Leader Content - what it is and why it works to call in your best clients

Follow Geneva on IG@geneva.cerrato

All about what I teach and preach - Thought Leader Content. It’s spicy because it shares your perspectives without people pleasing. It showcases YOU, your brand, your values and your leadership.

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Here’s some thought leader prompts to play with:

👉🏼“The one thing I will never do in my business is x (insert a standard you hold) and this is why”

👉🏼”if you value x - you’re in the right place”

👉🏼”my clients that do/see x (insert desired result) all have this ONE thing in common”