
This week on Lead Like You Mean It, Shannon and I welcomed our very first guest and we couldn’t think of a better person than Jeremie Kubicek, co-founder of GiANT Worldwide, bestselling author, and one of the brilliant minds behind the Five Voices framework.
If you’ve heard me talk about leadership, you’ve heard me reference the tools Steve Cockram, Jeremie, and the GiANT team developed. They’ve changed how I lead, how I coach, and how I show up with my own people. Why? Because they give leaders something most of us are missing: a common language.
Jeremie shared the origin story of the Five Voices (yes, it literally came together on a transatlantic flight), why humility is at the core of GiANT’s work, and how knowing your voice isn’t just theory; it transforms marriages, teams, companies, and even Division 1 basketball games.
Jeremie also gave us a sneak peek into his new book The Voice-Driven Leader, and y’all, it’s not fluff. It’s practical, it’s meaty, and it’s going to be dog-eared and highlighted by anyone serious about developing people.
This conversation was fire. If you’ve ever wanted to understand yourself, your team, or even your family better, don’t miss this one.
Takeaways
Chapters
00:00 | Introduction and Milestones
04:47 | Welcoming Jeremy Kubicek
05:47 | The Genesis of Giant Worldwide
07:10 | The Birth of the Five Voices
12:10 | Understanding Communication Dynamics
14:38 | The Impact of Identity on Performance
16:30 | Comparing Five Voices with Other Frameworks
19:31 | Transformative Stories from the Five Voices
23:40 | Personal Impact of the Five Voices
25:32 | Navigating Parenting Styles
28:28 | The Importance of Learning Languages of Communication
31:24 | Transforming Team Dynamics through Common Language
34:32 | The Role of AI in Human Interaction
37:13 | Understanding the Voice-Driven Leader
41:14 | Personal Transformations through Voice Awareness
49:34 | Connecting with Jeremie and the Five Voices Assessment
Jeremie's Website: https://www.jeremiekubicek.com/
The Voice-Driven Leader Book: https://www.amazon.com/-/zh_TW/Jeremie-Kubicek/dp/1394150660
The Five Voices Book: https://www.amazon.com/Voices-Communicate-Effectively-Everyone-Lead/dp/1119111099
The Five Voices Assessment: masiwillis.giantos.com/store/5-voices
Visit my website: www.masiwillis.com
Follow on Instagram: @masiwillis
Connect on LinkedIn: Masi Willis
Contact me: masi@masiwillis.com
Want to grow your leadership, elevate your team, or join my next masterclass?
Let’s chat... your next level could be one click away.
What was your biggest “aha” from today’s episode? I’d love to hear!