Episode Summary In this solo episode, we'll do something a little different where Chris will discuss the critical factors law firm owners should consider when hiring a CMO. We break down the differences between a full-time and fractional CMO, the importance of understanding marketing fundamentals before hiring, and practical steps to ensure a successful transition. Key Takeaways ✅ Do You Really Need a CMO? Signs your law firm is ready for a CMO.When a fractional CMO makes more sense than a fu...
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Episode Summary In this solo episode, we'll do something a little different where Chris will discuss the critical factors law firm owners should consider when hiring a CMO. We break down the differences between a full-time and fractional CMO, the importance of understanding marketing fundamentals before hiring, and practical steps to ensure a successful transition. Key Takeaways ✅ Do You Really Need a CMO? Signs your law firm is ready for a CMO.When a fractional CMO makes more sense than a fu...
Lead Generation for Attorneys With Legal Marketing Legend Braden Pollock
Law Firms On The Map
43 minutes
2 years ago
Lead Generation for Attorneys With Legal Marketing Legend Braden Pollock
In the seventh episode of Law Firms On The Map, Kristaps Brencans the CEO at On The Map Marketing, gets together with Braden Pollock who owns Legal Brand Marketing that specializes in legal lead generation. But they don't limit their conversation to leads. Here's what they discuss in today's episode: Importance of link building for attorneys,Why law firms may experience a decrease in leads right now (and how to mitigate it..),Creating high quality legal content!And lots more. About Br...
Law Firms On The Map
Episode Summary In this solo episode, we'll do something a little different where Chris will discuss the critical factors law firm owners should consider when hiring a CMO. We break down the differences between a full-time and fractional CMO, the importance of understanding marketing fundamentals before hiring, and practical steps to ensure a successful transition. Key Takeaways ✅ Do You Really Need a CMO? Signs your law firm is ready for a CMO.When a fractional CMO makes more sense than a fu...
