Episode Summary In this solo episode, we'll do something a little different where Chris will discuss the critical factors law firm owners should consider when hiring a CMO. We break down the differences between a full-time and fractional CMO, the importance of understanding marketing fundamentals before hiring, and practical steps to ensure a successful transition. Key Takeaways ✅ Do You Really Need a CMO? Signs your law firm is ready for a CMO.When a fractional CMO makes more sense than a fu...
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Episode Summary In this solo episode, we'll do something a little different where Chris will discuss the critical factors law firm owners should consider when hiring a CMO. We break down the differences between a full-time and fractional CMO, the importance of understanding marketing fundamentals before hiring, and practical steps to ensure a successful transition. Key Takeaways ✅ Do You Really Need a CMO? Signs your law firm is ready for a CMO.When a fractional CMO makes more sense than a fu...
In this episode of Law Firms On The Map, Kristaps Brencans, the CEO at On The Map Marketing chats with Jason Barnard, an expert in online identity, personal branding, and optimizing online presence. With over ten years' experience in branded search management, Jason specializes in helping individuals and businesses master their search engine results and build credibility in the digital realm. Here are some exciting takeaways you can expect from this episode: Online Identity and Brand ...
Law Firms On The Map
Episode Summary In this solo episode, we'll do something a little different where Chris will discuss the critical factors law firm owners should consider when hiring a CMO. We break down the differences between a full-time and fractional CMO, the importance of understanding marketing fundamentals before hiring, and practical steps to ensure a successful transition. Key Takeaways ✅ Do You Really Need a CMO? Signs your law firm is ready for a CMO.When a fractional CMO makes more sense than a fu...