The rise of ChatGPT in law firm marketing

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Law Firm Practice Management Advice

Stange Law Firm

17 episodes

2 weeks ago

Stange Law Firm, PC President Kirk C. Stange presents the "Law Firm Practice Management Advice" Podcast! For many years, Mr. Stange has regularly contributed to his practice management advice blog and now he is bringing his business background to the airwaves. Mr. Stange aims to guide listeners on business, marketing, and other issues related to law practice management.

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The rise of ChatGPT in law firm marketing

Law Firm Practice Management Advice

11 minutes

2 weeks ago

The rise of ChatGPT in law firm marketing

In this episode, Kirk Stange contends that law firms can no longer ignore ChatGPT. As more people turn to AI tools (not just Google) to search for legal information, firms must start aligning their marketing and online presence for that environment. He warns that firms risk falling behind if they don’t adapt to how AI may drive referrals and client acquisition.

This podcast is based on an article: Law firms need to be thinking about ChatGPT