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#TheStrategySide: How to Demonstrate PR ROI With Kate Mercer
Launchmetrics
12 minutes 1 second
4 years ago
#TheStrategySide: How to Demonstrate PR ROI With Kate Mercer
In this episode of #TheStrategySide you will learn:
- How brands and agencies can demonstrate PR ROI in order to showcase their contributions.
- Different ways in which to diversify and tailor PR reports to differentiated audiences, from C-levels to direct communications and departments.
- The importance of data-driven strategies based on unified, comparable metrics.
- The future of PR for fashion, luxury, and beauty brands.
Launchmetrics
The leading Brand Performance Cloud for Fashion, Luxury & Beauty for over a decade
Measure. Optimize. Connect.
