Daniela Jorge has a history of success unlocking the business value of design across industries, with her career spanning PayPal, AT&T, eBay, Intuit, Yahoo!, Kaiser Permanente and Kodak. A lead architect of inclusive, ethical design practices and broad design thinking application, Daniela has headed product and UX design for digital marketplaces, ecommerce and multisided platforms serving a broad range of users.

In her current role as Chief Design Officer at PayPal, Daniela has built a world-class global design organization helping to fuel the company’s expansion into the broader financial services ecosystem and rise into a customer-first, quality-centric market leader. Throughout Daniela’s career, she has steered performance turnarounds, scaled organizations and inspired design-driven product innovation while repositioning design into a strategic asset and transforming the user experience into a competitive differentiator.