Most Latino families still aren’t in the market—only an estimated 28–38% own stocks vs ~70% of white families. In this Wealth Wednesday episode of the Latin Wealth Podcast, we break down a practical playbook to start investing with confidence: how to use fractional shares, choose simple index funds and ETFs, set short/mid/long-term goals, automate contributions, and avoid the emotional traps that derail beginners. We also cover 401(k) matches, emergency funds, and beginner-friendly brokerage options so you can take action today.
What you’ll learn
Chapters
00:00 Intro and why Latino market participation matters
00:30 Ownership stats and the wealth gap
03:45 Myth busting and fractional shares
07:17 Picking stocks vs picking sectors you know
11:26 Why most beginners should avoid day trading
12:59 Build short/mid/long-term plans
16:14 Debt, emergency funds, and investing at the same time
17:18 Setup: bank, brokerage, automate
20:35 Using platform education and resources
24:52 Remove emotion, watch macro and headlines
30:00 Index funds and ETFs made simple
33:18 Dollar-cost averaging
35:16 Family conversations and next steps
Resources mentioned
Disclaimer
This is educational content, not financial advice. Do your own research and consider consulting a fiduciary.