Summary In this episode of the Koyoti Small Business Podcast, Thomas delves into the infamous Pepsi Number Fever campaign, a marketing disaster that led to chaos and riots in the Philippines. The discussion covers the origins of the campaign, the misprint that caused widespread confusion, and the tragic consequences that followed. Thomas emphasizes the importance of clear communication, proper planning, and the lessons small businesses can learn from this incident to avoid similar pitfalls in...
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Summary In this episode of the Koyoti Small Business Podcast, Thomas delves into the infamous Pepsi Number Fever campaign, a marketing disaster that led to chaos and riots in the Philippines. The discussion covers the origins of the campaign, the misprint that caused widespread confusion, and the tragic consequences that followed. Thomas emphasizes the importance of clear communication, proper planning, and the lessons small businesses can learn from this incident to avoid similar pitfalls in...
Resource Library - Resetting Your Mindset for Business Success
Koyoti Small Business Podcast
52 minutes
3 months ago
Resource Library - Resetting Your Mindset for Business Success
Summary In this episode, Thomas and Marc Mathys discuss the importance of mental health for entrepreneurs and how Reset.it helps individuals reset their thoughts and beliefs that do not belong to them. Marc shares his personal journey of overcoming severe sleep apnea and how it led him to study neuroscience and quantum energy. The conversation delves into the process of resetting one's mindset, the significance of being present, and the ongoing support provided through Reset-it's membership p...
Koyoti Small Business Podcast
Summary In this episode of the Koyoti Small Business Podcast, Thomas delves into the infamous Pepsi Number Fever campaign, a marketing disaster that led to chaos and riots in the Philippines. The discussion covers the origins of the campaign, the misprint that caused widespread confusion, and the tragic consequences that followed. Thomas emphasizes the importance of clear communication, proper planning, and the lessons small businesses can learn from this incident to avoid similar pitfalls in...
