S1.Ep7 - The #1 Growth Metric in DTC (It’s NOT ROAS)

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KlaviyoGeeks

Omar & Bogdan

9 episodes

3 weeks ago

Send us a text Live from K:Boston, Bogdan and Omar dive into Klaviyo’s biggest leap yet — the AI Marketing Agent and Customer Agent. They break down what these new tools mean for email marketers, how they’ll change day-to-day retention work, and whether this marks the start of a true AI-first era in Klaviyo. 👉 Follow Bogdan on LinkedIn Here 👉 Follow Omar on LinkedIn Here @klaviyogeeks klaviyogeeks.com https://www.youtube.com/@KlaviyoGeeks

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Business

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Marketing

Business

S1.Ep7 - The #1 Growth Metric in DTC (It’s NOT ROAS)

KlaviyoGeeks

46 minutes

1 month ago

S1.Ep7 - The #1 Growth Metric in DTC (It’s NOT ROAS)

Send us a text Most D2C brands chase ROAS and miss the real driver of growth: profitability. In this episode, Valentin Kuznetcov breaks down finance-led retention, margin clarity, and the frameworks 8-figure brands use to scale sustainably. And if you want to go deeper, Valentin just dropped his new book Beyond ROAS — a must-read playbook for founders and marketers who want to stop chasing vanity metrics and start building truly profitable brands. 👉 Get Valentin's book here: https://m...