This week, Cassie is joined by Sorrel Ward, newly appointed Sales and Marketing Director at Wembley Arena, to explore her incredible career path in hospitality. From flipping burgers at 14 to running marketing for major hospitality brands, Sorrel’s story is a testament to the endless opportunities the industry provides.

She shares how hospitality shaped her skills, why she transitioned from front-of-house roles into marketing, and how relationships and networks have fueled her career growth. Now, as she steps into the world of large-scale events at Wembley, Sorrel reflects on why hospitality is more than just a stopgap—it’s a career full of possibility.

⏱ [00:08] – Welcome & introduction to Sorrel
⏱ [00:34] – A career-defining start: Flipping burgers at 14
⏱ [02:33] – From acting aspirations to finding a passion for hospitality
⏱ [05:02] – Working in Guernsey: The magic of seasonal hospitality
⏱ [07:38] – Travel & hospitality: From Cape Town to Australia
⏱ [12:26] – Climbing the ranks: From bar work to management training
⏱ [15:06] – Why hospitality is still misunderstood as a career path
⏱ [17:28] – Transitioning to training & management roles
⏱ [21:43] – Moving into marketing & the power of hospitality networks
⏱ [30:26] – The evolution of hospitality: Marketing in a changing landscape
⏱ [37:42] – The next big move: Starting at Wembley Arena

🔗 Connect with Sorrel on LinkedIn https://www.linkedin.com/in/sorrel-ward-24ab288/
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