On this episode of Killer Kontent Podcast, Milton sits down with The Quiz Funnel Queen and Award-winning instructional designer, Tai Goodwin.

Tai has cracked the code of online quizzes to craft the desired results for her clients. Today, she shares what it actually takes to convert cold prospects into buying customers and how nurturing your clients can move them from interested to the committed level.

Tai shares her story of transitioning from a high-paying job in corporate America to becoming her own boss and discovering the power of content creation. Now, she helps businesses leverage the power of quizzes to build online empires. Tai offers her results-backed approach to land new clients with the help of email marketing, quizzes, and webinars.

Hop in to learn the blueprint to lead-generation and how you can build an email list that converts.

About the Guest:

Tai Goodwin (aka The Quiz Funnel Queen) is CEO of The Momentum Agency, creator of Quiz & Grow Rich, and co-creator of The Funnels Done Right System. She’s an award-winning instructional designer with 20+ years of experience creating learning experiences and content for Fortune500 companies like Barnes & Noble and tech startups like Leadpages.

A former teacher turned corporate trainer, turned entrepreneur and author, Tai is passionate about marketing and marketing technology. After coaching and teaching hundreds of entrepreneurs on social media, marketing, and business strategy – it became clear to her that the biggest gap was in implementation.

The author of Girlfriend, It’s Your Time and co-author of The Profitable Woman’s Playbook, her articles have been featured on The Huffington Post, Forbes.com, Careerealism.com, and CAREER Magazine. She’s also been highlighted by Money Magazine, Black Enterprise, and The BOSS Network.

TimeStamps:

[5:45] What inspired me to start Killer Kontent Podcast

[11:29] The New Appetite For Good Enough Content | Wall Street Journal Report

[13:32] About Tai Goodwin, a snippet of her Journey

[17:41] The dark side of corporate America and how Tai stepped into Entrepreneurship

[21:15] How Tai discovered the power of quizzes in content creation

[24:43] What’s the importance of an email list while building a business

[29:55] Contextual examples of quizzes | How does a quiz look like

[34:21] How often should you email your List

[36:39] How to get started with quizzes | A complete guide

[45:46] Understanding the numbers game

[51:42] What quizzes are hot right now

[58:13] 101 Online Quiz Ideas for Entrepreneurs | Free resources

Resources Mentioned:

Recommended: The New Appetite For Good Enough Content: https://on.wsj.com/2OEIXTM

Gift: A list of 101 Online Quiz Ideas for Entrepreneurs: https://bit.ly/2CVuH6s

Connect with Tai:

Website: https://taigoodwin.com/about/

Company’ Website: https://www.profitmomentum.com/

Facebook: https://web.facebook.com/TaiSpeaks/

Instagram: https://www.instagram.com/taigoodwin/

LinkedIn: https://www.linkedin.com/in/taigoodwin/

Twitter: https://twitter.com/TaiGoodwin