Katie from Pirouette and Linda from Smudgetikka discuss kidswear and childhoods with various guests and experts from the global kids fashion & lifestyle industry.
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Katie from Pirouette and Linda from Smudgetikka discuss kidswear and childhoods with various guests and experts from the global kids fashion & lifestyle industry.
Kidswear therapy with Katie Kendrick & Linda McLean.
Katie catches up with Linda fresh from a vibrant week in London, where standout kidswear brand Happyology hosted a stylish event at Somerset House. The Spring/Summer 2025 collection was showcased in a café takeover blending fashion, flowers, and themed menus, creating a visually rich, press-friendly setting. With influencers, journalists, and bloggers in attendance, the event generated strong buzz and social content. Katie and Linda discuss how thoughtful presentation, storytelling, and PR elevate a brand’s visibility in a competitive market—and why Katie wishes she’d made the trip!
Linda shares her experience attending the Happyology fashion event in London.
The importance of PR and social media for brands in the fashion industry.
The presence of influencers and press at the event, enhancing its reach.
The benefits of networking and seeing friends at such events.
Kidswear Therapy is a Pirouette Media production.Recorded & edited by Richard KendrickMusic by Low Tide https://open.spotify.com/artist/3Iqd1isfhrqhgH51tX2aqe
Hosted by Katie Kendrick of https://pirouetteblog.comLinda McLean of https://smudgetikka.com
Sponsored by https://pirouettedirectory.com
Kidswear therapy
Katie from Pirouette and Linda from Smudgetikka discuss kidswear and childhoods with various guests and experts from the global kids fashion & lifestyle industry.