Transforming Vacation Home Management with Craig Rashkow: Introducing the Casago Franchise Model

In this episode of Keynotes, host Steve Schwab speaks with Craig Rashkow, a seasoned professional in the hospitality industry, about his recent transition to managing several Vacasa markets under the Casago franchise model. 

Craig shares his journey from working in operational roles to entering the vacation rental industry with Sonder and Roofstock. Emphasizing local support and personalized service, Craig discusses his vision for improving homeowner and guest experiences through better technology and operational practices. He also highlights the importance of community and interpersonal relationships in successful property management. Listen in to learn about the operational changes and improvements Craig plans to implement as part of the Casago team.

Reach out to Craig at *1-312-504-3462* or *craig.rashkow@roofstock.com*

00:00 Welcome to Keynotes with Steve Schwab

00:54 Meet Craig: A Journey in Hospitality

01:56 Transition to Casago: What Homeowners Need to Know

03:42 Building Strong Local Teams

05:31 Craig's Personal Touch: Family and Music

07:03 Operational Improvements for Homeowners

09:57 The Importance of Local Decision Making

12:58 The Orange Credo: Stewardship and Values

14:27 How to Reach Craig and Final Thoughts