AI deepfakes, powered by LLMs, are rapidly increasing and used to impersonate celebrities like Steve Harvey and Scarlett Johansson for scams and misinformation. This raises concerns about fraud, reputational damage, and manipulation, leading to calls for regulation like the No Fakes Act. Critics, however, warn that such laws could stifle free speech and innovation.
Pro-Regulation Perspective: Regulation is crucial to protect individuals and brands from financial scams, emotional harm, and the misuse of their likenesses in deepfakes, holding platforms accountable for harmful content.
Anti-Regulation Perspective: Overbroad regulation could stifle creativity, free speech, and technological progress, potentially leading to censorship and disproportionate liability for smaller content creators.
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