🎙️ Join us for an inspiring conversation with Vaibhava Bhatnagar and Smit Agrawal, two advertising trailblazers with over 32 years of combined experience. In this episode, they take us behind the scenes of the iconic Zindagi Ko Yas Bol campaign—a game-changing fusion of Zindagi Na Milegi Dobara and the magic of Yas Island, which quickly became a global movement, inspiring millions.From winning multiple Grand Prix awards to shaping groundbreaking campaigns across India and the Middle East, Vaibhava and Smit share their creative journey, the art of innovation, selling nostalgia that appeals beyond cultural barriers and how powerful storytelling can build lasting connections. Tune in for a deep dive into the world of creativity, where unforgettable campaigns are born, how client relationships can make or break ideas, navigating ambiguity and rejection as a creative and telling stories that leave a lasting impact on audiences worldwide.🎧 Listen to the podcast across platforms: https://linktr.ee/karishmakonnect📲 Follow us on Instagram: www.instagram.com/karishmakonnect#CreativeJourney #ZindagiNaMilegiDobaara #ZNMD #HrithikRoshan #Farhan Akhtar #AbhayDeol #Campaigns #ZindagiKoYasBol #InnovativeCampaigns #ImpactfulStorytelling #YasIsland #VisitAbuDhabi #CreativeInspiration #AdvertisingExcellence