Rachel Moore, battling a rough voice yet still bringing the energy, kicks off the Just Trust Me Marketing Podcast with co-hosts Elizabeth Allen and Anh Nguyen. They dive into how the ultimate FOMO marketing strategy was unwittingly (or probably wittingly) employed by Casa Bonita's revival, thanks to South Park creators Trey Parker and Matt Stone. Anh shares juicy secrets about Le Creuset's mystery box events, while Rachel reveals her hilarious yet relatable experience of being wooed by political texts. Anh rounds out the discussion with entertaining stories of being lured by the allure of TikTok shop ads and hot tub experiences. Tune in for a rollicking ride through marketing missteps and victories!
Got a marketing topic you want us to tackle in a future episode? Email us at justtrustme@butwaittheresmoore.com.
Support the show to do all the trustworthy, marketing things along the way. https://www.justtrustme.butwaittheresmoore.com
Show links:
Casa Bonita public reservations sell out within a few hours
00:00 Cold Open and Intro
06:13 Good Marketing?
27:53 How to Use FOMO in Marketing
41:48 We Got Got
Rachel Moore, battling a rough voice yet still bringing the energy, kicks off the Just Trust Me Marketing Podcast with co-hosts Elizabeth Allen and Anh Nguyen. They dive into how the ultimate FOMO marketing strategy was unwittingly (or probably wittingly) employed by Casa Bonita's revival, thanks to South Park creators Trey Parker and Matt Stone. Anh shares juicy secrets about Le Creuset's mystery box events, while Rachel reveals her hilarious yet relatable experience of being wooed by political texts. Anh rounds out the discussion with entertaining stories of being lured by the allure of TikTok shop ads and hot tub experiences. Tune in for a rollicking ride through marketing missteps and victories!
Got a marketing topic you want us to tackle in a future episode? Email us at justtrustme@butwaittheresmoore.com.
Support the show to do all the trustworthy, marketing things along the way. https://www.justtrustme.butwaittheresmoore.com
Show links:
Casa Bonita public reservations sell out within a few hours
00:00 Cold Open and Intro
06:13 Good Marketing?
27:53 How to Use FOMO in Marketing
41:48 We Got Got
Unpacking the Meltwater Summit: Marketing Insights & New York Tales
**No paid endorsements are part of this episode.** Join host Rachel Moore in this lively episode as she shares her insights and takeaways from the recent Meltwater Summit held in New York City. From Ryan Reynolds' marketing gems to practical advice on reaching Gen Z, this episode is packed with actionable wisdom and a few funny anecdotes from Rachel's own New York escapades.
Show links:
0:00 Opening Apology and Intro
00:47 Meltwater Summit Download
04:10 Joy as the North Star
06:29 Conflict Resolution
09:22 FASTvertising
15:27 Power of Stories - Size Matters Not
19:25 Marketing to GenZ
23:48 Production Quality
25:46 Reddit communities
28:00 Keynotes at marketing conferences
32:01 I Got Got