Megan talks with creative director Karen X. Cheng about all things social media. They dive into the strategy behind going viral, facing online burnout, and even discuss their advice for creatives.   Show Notes: [01:46] - Karen’s First Viral Video [03:32] - Learning to Dance [06:59] - Cracking the Viral Code [09:43] - Effort vs. Views [12:11] - Defining “Influencer” [18:24] - The Dunning Kruger Effect [20:22] - WMAVR Season 2 [27:34] - IG Growth Strategy [34:21] - Staging Inspiration [38:40] - All About Burnout [46:03] - Scarcity Mindset [52:56] - Transitioning Careers [57:35] - Maintaining A Following [1:05:00] - Catering to Followers [1:11:21] - Advice for Creatives   Where to find Karen: Karen's Instagram Karen's Twitter Karen's Website   “Just a Tip with Megan Batoon” is a comedic advice podcast that’s equally about tangents as it is about tips. Megan and rotating guests tell stories and act as cautionary tales so you don’t make the same mistakes they did. DM your questions to @justatippodcast on Instagram! Be sure to rate Just a Tip 5-stars on Apple Podcasts! Follow Megan: Twitter: @meganbatoon Instagram: @meganbatoon Shop Merch: shop.meganbatoon.com Facebook: www.facebook.com/MeganBatoonFP Just a Tip on Instagram: @justatippodcast Advertise on Just A Tip via Gumball.fm See omnystudio.com/listener for privacy information. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.