Matt Shoss is a 22-year-old content creator, VC co-founder, and a recent graduate of Western university. In this video, we discuss how to become a content creator in university, the inside secrets of creator monetization (e.g brand deals, affiliates), and practical career advice for Gen Z navigating life in 2025. If you’re in your 20s and thinking about content, entrepreneurship, or your next career move—this one’s for you.