Serina Justiniano is a biomedical-engineer-turned startup strategist who bounced back after a Fortune-500 giant snatched her multi-million-dollar first startup. She rebuilt from zero, founded Fynix Software Solutions, and now shows early-stage founders how to bulletproof their ideas, protect their IP, and scale without selling their soul
Main Business Issues:
Often doubts her expertise and fears judgment from clients
Ties her worth to productivity and professional achievement, making it challenging to slow down and rest.
Serina’s Key Insights and Takeaways:
Her core challenges aren't just fear but a deeper sense of unworthiness that surfaces as doubt
Serina makes progress in separating her self-worth from productivity
She acknowledges that growth is ongoing and that building a business aligned with her values means allowing space for both productivity and rest.
Connect with Serina
TikTok – https://www.tiktok.com/@thealigned_founder
Instagram – https://www.instagram.com/thealigned_founder
Beacon hub – https://beacons.ai/thealigned_founder (booking + freebies)
Website – https://www.fynixsolutions.com/