139. Authentic Content Method with Rasmus Basilier

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Joe Lemon Podcast

Joe Lemon

128 episodes

1 week ago

Welcome to the Joe Lemon Podcast — where modern sales, AI, and business innovation intersect. Hosted by Joe Lemon, a sales leader turned marketer and creator, this show explores how forward-thinking teams are transforming their go-to-market strategies using content, community, and emerging tech. From private practices to MedT startups, we unpack the stories and strategies driving modern revenue teams — with a special lens on how AI is reshaping the way we sell and hire. Tune in, level up, and grow with the movement.

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139. Authentic Content Method with Rasmus Basilier

Joe Lemon Podcast

19 minutes 55 seconds

1 year ago

139. Authentic Content Method with Rasmus Basilier

Connect with Joe Lemon
Linkedin: ⁠https://www.linkedin.com/in/joealexlemon/⁠

Joe Lemon interviews Rasmus Basler, an authentic content performance coach. We discuss the importance of content for boring businesses.Rasmus advises against repurposing content, importance of short-form content.

The conversation highlights the potential for businesses to leverage content marketing, with Rasmus emphasizing the importance of authenticity.

Connect with Rasmus Basilier
Linkedin: https://www.linkedin.com/in/rasmusbasilier/
The Authentic Content Method: https://podcasters.spotify.com/pod/show/rasmus-basilier

Connect with Joe Lemon
Linkedin: ⁠https://www.linkedin.com/in/joealexlemon/⁠
IG: ⁠https://www.instagram.com/joealexlemon/