In this episode of the Joe Fleetwood podcast, Joe discusses the recent legal troubles of Diddy, the implications of the Discus Board in the liquor industry, and the legal battles faced by Jay-Z and 50 Cent with their respective liquor brands. He highlights the complexities of brand deals in the spirits industry and the potential pitfalls for artists who may not be fully aware of the business landscape. Joe emphasizes the importance of understanding the regulatory environment and the risks involved in partnerships with major liquor companies.