Manish Limaye, Revanate’s Chief Data Officer, shares his “Five-Pillar Playbook” to manage Data and WOW! your customers. Data is a living, breathing beast that demands constant taming to drive business wins. AIs have evolved from number-crunching to a generative powerhouse, empowering even small businesses to jump in without building tech empires, thanks to cloud tools and open-source magic. Limaye’s five-pillar approach screams: know your problem, keep your data clean but not obsessively perfect, and make your digital assets—like websites—production superstars. The big takeaway? Don’t chase unicorns or throw AI at everything; focus on real problems to deliver Customer Wow! and stay ahead of the game.