Bob Moesta and Chris Spiek apply the Jobs-to-be-Done Innovation Framework to current hot topics related to product design, marketing, business strategy, and technology.
Tune in for a tactician's view of how the Jobs-to-be-Done Framework is applied to every-day business challenges.
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Bob Moesta and Chris Spiek apply the Jobs-to-be-Done Innovation Framework to current hot topics related to product design, marketing, business strategy, and technology.
Tune in for a tactician's view of how the Jobs-to-be-Done Framework is applied to every-day business challenges.
Applying JTBD to a Product Like Spotify – Amrita Chandra on JTBD Radio
Jobs-to-be-Done Radio
40 minutes 39 seconds
12 years ago
Applying JTBD to a Product Like Spotify – Amrita Chandra on JTBD Radio
Amrita Chandra from the startup marketing company RocketScope joins us this week on Jobs-to-be-Done Radio. Tune in to hear Amrita talk about applying JTBD research to the development and marketing of a Spotify-like product. She also shares some super-helpful tips … Read More
Jobs-to-be-Done Radio
Bob Moesta and Chris Spiek apply the Jobs-to-be-Done Innovation Framework to current hot topics related to product design, marketing, business strategy, and technology.
Tune in for a tactician's view of how the Jobs-to-be-Done Framework is applied to every-day business challenges.