JETRO – Collaborate & Invest Japan is a series of podcasts from the Japan External Trade Organization (JETRO) for businesspeople interested in the Japanese market or thinking about doing business in Japan. JETRO is a governmental organization promoting investment in Japan and business partnerships between Japan and the world. In this series, we introduce stories from global companies with established bases in Japan to bring you inspiration on how to seize business opportunities and useful insights and information for setting up business in Japan and collaborating with Japanese companies.