In Episode 17 of the Jerry-Rig Podcast, host Jerry Suhrstedt and marketing strategist Lindsey Wigfield discuss key content marketing strategies to boost lead generation and sales.

They cover the importance of branding, creating compelling and relevant content, optimizing content for SEO, effectively using social media, leveraging email marketing, and implementing lead magnets and calls to action.

Lindsey shares real-life examples and case studies, including a successful content strategy for a home energy auditor that significantly increased bookings. The episode offers actionable insights for businesses looking to enhance their online presence and convert digital content into sales.