A lot has changed since the late 19th century, so why are we still using the same leadership model? 70-80% of employees hate their boss, which means something needs to change in how we view and develop leaders. And, since disengaged employees only give about 15% in productivity, image how your organization could change and even make more money if the leadership style we use instead involved more appreciation and recognition for the entire team?
In this episode I talk with Chris Mefford, author of "Leadership is Overrated: How the Navy SEALs (and Successful Businesses) Create Self-Leading Teams That Win." We discuss some practical ways leaders can define, develop, and sustain a more sustainable leadership model in today's environment.
It's a Mefford & Mefford episode (and no, it's not a law firm), but two distant relatives talking about something they are both passionate about: leadership.
Chris Mefford is a seasoned marketing professional and leadership expert. He is the author of the book Leadership is Overrated, which he co-authored with retired Navy SEAL Kyle Buckett.
He is currently the Chief Marketing and Strategy Officer for TCWGlobal, overseeing the company's global marketing and branding initiatives.
Prior to his current role, Chris served as the Chief Marketing Officer at Rock Church, at the time the 15th largest church in America. During his time there, he developed marketing strategies that helped increase the church's visibility and impact in the community.
Before joining Rock Church, Chris spent a decade as the Director of Marketing and VP of Ramsey Event Productions, working alongside radio host and New York Times #1 best-selling author and Radio Hall of Fame inductee Dave Ramsey.
He was instrumental in creating two highly successful podcasts, Dave Ramsey's Entreleadership, and Leadership University with Dr. Henry Cloud. Both podcasts achieved remarkable success, with millions of downloads and listeners.
Beyond his corporate commitments, Chris's involvement with philanthropic organizations such as The Honor Foundation and The Salvation Army underscores his profound dedication to fostering positive social change.
Chris Mefford holds an MBA from the prestigious Odette School of Business at the University of Windsor. And two leadership certificates from Harvard University testaments to his dedication to continued personal and professional development.
Chris is married with two kids and lives in San Diego.
To learn more visit: leadershipisoverrated.com
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