James Charles Biography Flash a weekly Biography.
James Charles continues to be the biggest force in the beauty world, dominating across social media with a staggering combined following of about 84.5 million, according to BrandVM's September ranking. With TikTok still his fastest-growing platform at roughly 40.5 million, Instagram at 20 million, and YouTube holding strong with 24 million, James remains atop the influencer charts by a wide margin. He keeps the beauty tutorial ecosystem thriving by dropping both quick takes for TikTok and Instagram Reels, and then delivering those deeper transformations and collaborations on YouTube.
On the business front, his estimated Instagram earnings for June 2025 landed between $48,586 and $66,563, with figures trending slightly downward compared to earlier in the year, as noted by HypeAuditor. Still, these numbers reflect continued financial success and underscore his lasting appeal to brands in the competitive beauty space. Importantly, James’s net worth also reflects other revenue streams likely connected to merch, sponsorships, and possible expansion into product lines, though no major new product launches have been verified in the past week.
Last 24 hours on social media, James lit up TikTok with a video titled "Hammock on the Balcony? Let's Discuss!" sparking over 303,000 likes and more than 2,100 comments—evidence of his audience’s enduring engagement, as seen directly on TikTok. Fans flocked to memes and conversation around his latest unique makeup styling, fueling more trend-watching chatter and sharing their own looks inspired by James’s tutorials and signature techniques.
A noteworthy headline from the past couple days is speculation swirling around James’s desire to collaborate with Millie Bobby Brown. According to IMDb, James recently joined her Instagram Live to invite her for a makeup video and a chat about “Stranger Things,” but Millie’s reaction—widely discussed as less than enthusiastic—has fans buzzing about the possibility and the drama of influencer collaborations and celebrity boundaries.
No recent public appearances, business deals, or major controversies have been confirmed from top-tier outlets, with coverage mainly focused on his regular posting and interactions with fans. Any resurgence of older controversies hasn't reached verified headline status this week, and James appears focused on creative content and community building.
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