Home
Categories
EXPLORE
True Crime
Comedy
Society & Culture
Business
Sports
Technology
History
About Us
Contact Us
Copyright
© 2024 PodJoint
Podjoint Logo
US
00:00 / 00:00
Sign in

or

Don't have an account?
Sign up
Forgot password
https://is1-ssl.mzstatic.com/image/thumb/Podcasts122/v4/40/c7/b1/40c7b18b-e54d-abfb-98b6-b769be687fc0/mza_13067087102932480480.jpg/600x600bb.jpg
Jagged with Jasravee : Cutting-Edge Marketing Conversations with Thought Leaders
Jasravee Kaur Chandra
138 episodes
1 day ago
“Creative thinking takes place neither inside the box nor outside the box, but at the edge of the box.” Free-flowing, long-form conversations about marketing, branding, innovation, consumer behaviour and trends. Conversations that ignite new ideas. Ideas with rough, sharp edges ! These conversations with thought leaders discuss best practices, trends, case studies and insights on topics ranging from strategy planning, brand building, marketing strategy, communication strategy, digital marketing etc. Facilitated by Jasravee Kaur Chandra, Director, Master Sun, Consulting Brand of Adiva L Pvt.Ltd
Show more...
Marketing
Business
RSS
All content for Jagged with Jasravee : Cutting-Edge Marketing Conversations with Thought Leaders is the property of Jasravee Kaur Chandra and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
“Creative thinking takes place neither inside the box nor outside the box, but at the edge of the box.” Free-flowing, long-form conversations about marketing, branding, innovation, consumer behaviour and trends. Conversations that ignite new ideas. Ideas with rough, sharp edges ! These conversations with thought leaders discuss best practices, trends, case studies and insights on topics ranging from strategy planning, brand building, marketing strategy, communication strategy, digital marketing etc. Facilitated by Jasravee Kaur Chandra, Director, Master Sun, Consulting Brand of Adiva L Pvt.Ltd
Show more...
Marketing
Business
https://d3t3ozftmdmh3i.cloudfront.net/staging/podcast_uploaded_episode/12484698/12484698-1756713600354-9130a928dbccc.jpg
134 - Jasravee Kaur Chandra on How Do You Make Content That Converts in Seconds?
Jagged with Jasravee : Cutting-Edge Marketing Conversations with Thought Leaders
4 minutes 14 seconds
2 months ago
134 - Jasravee Kaur Chandra on How Do You Make Content That Converts in Seconds?

AI assistants don’t list. They recommend. Write content that is the answer — or stay invisible. AI lifts content with clarity, structure, and decision utility. Nothing else. If your page can’t deliver 3 takeaways in 5 seconds, AI won’t lift it.


AI Chooses Winners. Are You One of Them?


AI assistants are not listing options. They are recommending answers. As Jasravee puts it, “If your content can’t be the answer, you’re invisible.”


Why Smart Teams Win

A clinic saw just 0.5% traffic from AI referrals. Yet that tiny trickle converted 23x higher. Why? Because decision-ready content beats raw volume.


3 Rules for AI-Ready Content

• Clarity: “Short decisive lines.”

• Structure: “Summary boxes, bullets, comparison tables.”

• Decision Utility: “Help someone choose now.”


Proof from Brands

Nykaa wins by comparing serums with one-line verdicts. Flipkart earns AI recommendations with clean comparison tables. Healthcare sites that answer “Do I need teleconsult or in-person?” win bookings.


Takeaway

As Jasravee says, “If you can extract three takeaways in five seconds, your page is liftable.” Stop chasing awareness. Prioritize consideration and decision.



Please visit Jasravee at https://jasravee.com/

Connect with Jasravee on Linkedin at https://www.linkedin.com/in/jasravee/

Email Jasravee at jasravee@gmail.com



Jagged with Jasravee : Cutting-Edge Marketing Conversations with Thought Leaders
“Creative thinking takes place neither inside the box nor outside the box, but at the edge of the box.” Free-flowing, long-form conversations about marketing, branding, innovation, consumer behaviour and trends. Conversations that ignite new ideas. Ideas with rough, sharp edges ! These conversations with thought leaders discuss best practices, trends, case studies and insights on topics ranging from strategy planning, brand building, marketing strategy, communication strategy, digital marketing etc. Facilitated by Jasravee Kaur Chandra, Director, Master Sun, Consulting Brand of Adiva L Pvt.Ltd