132 - Jasravee Kaur Chandra on Is Your Creativity Insight-Fueled or AI-Fueled?

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Jagged with Jasravee : Cutting-Edge Marketing Conversations with Thought Leaders

Jasravee Kaur Chandra

138 episodes

1 day ago

“Creative thinking takes place neither inside the box nor outside the box, but at the edge of the box.” Free-flowing, long-form conversations about marketing, branding, innovation, consumer behaviour and trends. Conversations that ignite new ideas. Ideas with rough, sharp edges ! These conversations with thought leaders discuss best practices, trends, case studies and insights on topics ranging from strategy planning, brand building, marketing strategy, communication strategy, digital marketing etc. Facilitated by Jasravee Kaur Chandra, Director, Master Sun, Consulting Brand of Adiva L Pvt.Ltd

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All content for Jagged with Jasravee : Cutting-Edge Marketing Conversations with Thought Leaders is the property of Jasravee Kaur Chandra and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

“Creative thinking takes place neither inside the box nor outside the box, but at the edge of the box.” Free-flowing, long-form conversations about marketing, branding, innovation, consumer behaviour and trends. Conversations that ignite new ideas. Ideas with rough, sharp edges ! These conversations with thought leaders discuss best practices, trends, case studies and insights on topics ranging from strategy planning, brand building, marketing strategy, communication strategy, digital marketing etc. Facilitated by Jasravee Kaur Chandra, Director, Master Sun, Consulting Brand of Adiva L Pvt.Ltd

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132 - Jasravee Kaur Chandra on Is Your Creativity Insight-Fueled or AI-Fueled?

Jagged with Jasravee : Cutting-Edge Marketing Conversations with Thought Leaders

7 minutes 57 seconds

3 months ago

132 - Jasravee Kaur Chandra on Is Your Creativity Insight-Fueled or AI-Fueled?

Can AI Feel What Humans Feel? Why Insight Still Wins

This video by Jasravee explores why human consumer insight remains more valuable than AI in understanding market needs and driving meaningful business decisions.

Highlights

🧠 AI lacks the emotional intelligence to fully grasp nuanced human behaviors and motivations.

📊 Consumer insight leverages real-world context that AI often overlooks, leading to deeper connections with audiences.

🤝 Human intuition and empathy allow for better interpretation of ambiguous or complex customer feedback.

🚀 While AI can process data quickly, it’s people who can ask the right questions and drive strategic thinking.

💡 True innovation comes from combining AI efficiency with human insight, but the human element remains irreplaceable.

Jagged with Jasravee is facilitated by Jasravee Kaur Chandra. Jasravee has over 25 years experience as a Strategic Brand Builder, Communications Leader and Entrepreneur.

Please visit Jasravee at https://jasravee.com/

Connect with Jasravee on Linkedin at https://www.linkedin.com/in/jasravee/

Email Jasravee at jasravee@gmail.com