Texas is known for its barbecue and prime meats. Celebrity chef Robbie Shoults of Bear Creek Smokehouse in East Texas is a key example of why.

Robbie is the third-generation owner of Bear Creek Smokehouse. He has been featured on the TODAY show and Rachel Ray. He is a five-time guest judge on The Food Network’s Beat Bobby Flay. His recipes have been featured on Yahoo.com, Taste of Home, The Food Network, and Meat + Poultry. In short, Robbie knows his way around the kitchen.

Beyond being just a great cook and popular television personality, Robbie Shoults is an astute businessman. He has put the family smokehouse business on the map with the addition of a General Store that attracts shoppers from all over area. Online shoppers are just as ravenous in shopping for Bear Creek’s signature smoked meats and other delicacies and delights.

On this episode of It’s Showtime with Rikki Lee, Robbie discusses the many attributes of Bear Creek Smokehouse, its online store, specialty holiday smoked turkeys, and the Cottage at the Creek five-star vacation property.

For more information on Robbie Shoults and Bear Creek Smokehouse visit www.BearCreekSmokehouse.com.

And don’t forget to pick up a copy of Robbie’s cookbook: Bear Bottom Bliss featuring 80 years of family recipes.