The show that helps you build relationships that build business. We’re bringing you a better understanding of what public relations is, and how it can drive your business in ways you never knew it could.
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The show that helps you build relationships that build business. We’re bringing you a better understanding of what public relations is, and how it can drive your business in ways you never knew it could.
Don't 'Stay on Message'
Yes, you read today's title right. Don't "stay on message".
We hear it a lot in our field, the directive to "stay on message". And, for the most part, it's bad advice.
Today you'll hear for yourself what it actually sounds like put into practice. And we talk about what those receiving the "message" think about its delivery.
Of course, we don't leave you with a "do not" without also giving you a new "do".
Make sure you listen to the end for a special message that will stay with you all day long!
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SOURCES MENTIONED IN THE SHOW
Clip 1: Minnesota DFL - A Simple Question: Yes or No?
https://youtu.be/VySnpLoaUrI
Clip 2: Tuesday Tip 2: Audience vs. Stakeholder: It's not Tomato Tomahto
https://itsaprthing.podbean.com/e/audience-vs-stakeholder-it-s-not-tomato-tomahto/
Clip 3: Walmart is Closing - @cowboy_fred_425 (TikTok)
https://www.tiktok.com/@cowboy_fred_425/video/7189098351571340586?lang=en
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HOST BIO: https://www.amazon.com/stores/author/B00YNFH16E/about
IT’S A PR THING
The show that helps you build relationships that build business. We’re bringing you a better understanding of what public relations is, and how it can drive your business in ways you never knew it could.