The current Internet-Information age, social-media driven environment encourages, nearly demands, the sharing of information. For free. 

What is the cost for an aromatherapy practitioner to gain knowledge and experience? What is the cost for an information seeker to gain that information (or product) from a practitioner? How much is knowledge and practice worth?

This episode is based on Drip's recent customer encounters where the customer asked for the formulation of Drip's smell training kit...for free.