
From mowing lawns at just eight years old to steering the growth of MarketSurge, Reed Hansen has lived the full arc of entrepreneurship—hands-on grit, system building, and scaling businesses from local startups to Fortune 500 partnerships. On this episode of the Irish Goodbye Business Podcast, Reed pulls up a stool to share what really drives sustainable growth: the behind-the-scenes work of creating systems, harnessing technology, and building trust with customers.
We dig into his journey in digital innovation, from mastering local SEO to helping small businesses punch above their weight with MarketSurge’s all-in-one platform for lead generation, customer engagement, and reputation management. Reed also brings sharp lessons from his own wins, missteps, and a weekly marketing newsletter and podcast that connect him with over 20,000 professionals hungry for honest, practical advice.
If you’re curious about how small businesses can “play big” in competitive markets—or just love a good story about what it takes to thrive in today’s digital economy—this one’s for you.
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