There will be a new version of the Tech Xperience Week, which was conceived in 2018. This time with more candidates (not ten but twenty), a stricter selection and several ‘challenges’. The goal, however, remains the same: to grow ambassadors who tell the story of Brainport Eindhoven and Brabant in their own country. “So that their colleagues, family or friends have our region on their minds when they consider looking for work or setting up a start-up in high tech”, says Brabant Branding’s Sandy van den Hoogen.

The set-up of the Tech Xperience is slightly different from the first edition. “This time we try to match interested candidates based on their profile as well as a possible fit with the companies they will be visiting so their background fits with what the companies are doing”, says Yvonne van Hest of Brainport Development. “That makes the visit more interesting for both the talent and the company. At the same time, we also want to appeal to people with more different backgrounds.” The campaign focuses on people from outside the Netherlands, but within Europe.

Want to join a challenge? Visit innovationorigins.com for more info.