How should you address the President of a French Company? Should you reward workers in Turkey by giving them envelopes full of money? Why are so many good international managers coming out of Eastern Europe? Few enterprises nowadays remain untouched by global influences. Few managers can expect to go through their professional lives without the need to interact with people from other cultures; as a result it has become essential to understand the culture and social and economic institutions of other countries in order to maintain and run a successful business. This series looks at three different perspectives on managing across different national contexts as we hear from experienced international managers and from academics around the world about managing globally.
This material forms part of the Open University course B848 Leadership and management in intercultural contexts
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How should you address the President of a French Company? Should you reward workers in Turkey by giving them envelopes full of money? Why are so many good international managers coming out of Eastern Europe? Few enterprises nowadays remain untouched by global influences. Few managers can expect to go through their professional lives without the need to interact with people from other cultures; as a result it has become essential to understand the culture and social and economic institutions of other countries in order to maintain and run a successful business. This series looks at three different perspectives on managing across different national contexts as we hear from experienced international managers and from academics around the world about managing globally.
This material forms part of the Open University course B848 Leadership and management in intercultural contexts
Culture affects how we behave in any given situation, it varies between groups in different places, it includes values and is learned as we grow up in a particular social context. At the same time because our own culture is the water in which we swim, most of the time we are unaware of it. It shapes our behaviour and how we understand the world at a level that is mostly out of our conscious awareness.
International Management - Audio
How should you address the President of a French Company? Should you reward workers in Turkey by giving them envelopes full of money? Why are so many good international managers coming out of Eastern Europe? Few enterprises nowadays remain untouched by global influences. Few managers can expect to go through their professional lives without the need to interact with people from other cultures; as a result it has become essential to understand the culture and social and economic institutions of other countries in order to maintain and run a successful business. This series looks at three different perspectives on managing across different national contexts as we hear from experienced international managers and from academics around the world about managing globally.
This material forms part of the Open University course B848 Leadership and management in intercultural contexts
