Within our variety of podcasts you will be able to access a diverse set of fascinating conversations, interviews, tips, tricks and basically everything you need to know about integrated marketing! These podcasts are highly insightful sound bites which aim to supply you with a deeper understanding of the marketing world, how it functions and the best ways in which you can market your business. We discuss a range of different topics focusing specifically on how integrated marketing can be used to effectively influence your perfect customers. Within the area of marketing, we touch on a number of different sub-topics such as psychology, digital, traditional, buying behaviour, data analysis and more. All of which are key to developing an effective integrated marketing strategy. We hope you enjoy this resource, and see it as a first port of call for all your integrated marketing needs!