What happens when Wall Street meets Madison Avenue? Despite billions spent annually on advertising, surprisingly little research has explored how these investments impact a company's stock price—until now. Shubha Srinivasan, the Adele and Norman Barron Professor of Management and Professor of Marketing, pulls back the curtain on this critical relationship in our fascinating conversation about her groundbreaking research synthesizing findings from over 250 studies. She reveals three distinct ...
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What happens when Wall Street meets Madison Avenue? Despite billions spent annually on advertising, surprisingly little research has explored how these investments impact a company's stock price—until now. Shubha Srinivasan, the Adele and Norman Barron Professor of Management and Professor of Marketing, pulls back the curtain on this critical relationship in our fascinating conversation about her groundbreaking research synthesizing findings from over 250 studies. She reveals three distinct ...
SCOTUS: Exploring the Future of Content Moderation, Internet Law, and Free Speech
Insights@Questrom Podcast
52 minutes
1 year ago
SCOTUS: Exploring the Future of Content Moderation, Internet Law, and Free Speech
Unlock the mysteries of online speech regulation with Kabrina Chang and Marshall Van Alstyne as they dissect the debates at the heart of Moody v. NetChoice and NetChoice v. Paxton. This conversation cuts through the legal jargon, promising to enlighten you on the intricacies of Section 230 and its pivotal role in the growth of social networks. Delve into the very fabric of digital communication law, as we peel back the layers of content moderation and explore the protection it affords to both...
Insights@Questrom Podcast
What happens when Wall Street meets Madison Avenue? Despite billions spent annually on advertising, surprisingly little research has explored how these investments impact a company's stock price—until now. Shubha Srinivasan, the Adele and Norman Barron Professor of Management and Professor of Marketing, pulls back the curtain on this critical relationship in our fascinating conversation about her groundbreaking research synthesizing findings from over 250 studies. She reveals three distinct ...
