We're tackling a rather provocative statement today: "Is the China market dead?" With insights rooted in the recent exit of TooFaced from the Chinese market and juxtaposed against the staggering $156 billion spent during Singles' Day 2023, this episode dives deep into the complexities of China's economic environment post-COVID. Featuring discussions on major brands like Estee Lauder and KFC, and how they've adapted (or failed to adapt) to the shifting Chinese consumer landscape, the episode s...
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We're tackling a rather provocative statement today: "Is the China market dead?" With insights rooted in the recent exit of TooFaced from the Chinese market and juxtaposed against the staggering $156 billion spent during Singles' Day 2023, this episode dives deep into the complexities of China's economic environment post-COVID. Featuring discussions on major brands like Estee Lauder and KFC, and how they've adapted (or failed to adapt) to the shifting Chinese consumer landscape, the episode s...
Episode 4 - Experts discuss Chinese marketing trends 2020
Insight China
29 minutes
5 years ago
Episode 4 - Experts discuss Chinese marketing trends 2020
What happens when you combine 2 industry leaders in Chinese marketing? A lot of amazing useful insights! In this episode, we discuss emerging trends in the Chinese marketing space and things to look out for in 2020. Ever wanted to hear a casual chat between industry leaders? Well, nows your chance! www.pingpongdigital.comSupport the showInsight China: A podcast on Chinese marketing hosted by Jimmy Robinson and sponsored by PingPong Digital, a Chinese digital marketing agency. It features disc...
Insight China
We're tackling a rather provocative statement today: "Is the China market dead?" With insights rooted in the recent exit of TooFaced from the Chinese market and juxtaposed against the staggering $156 billion spent during Singles' Day 2023, this episode dives deep into the complexities of China's economic environment post-COVID. Featuring discussions on major brands like Estee Lauder and KFC, and how they've adapted (or failed to adapt) to the shifting Chinese consumer landscape, the episode s...
