In this episode, Tamara speaks to Meaghan Cahill –– Production Assistant at Bloomsbury, and alumnus of the Columbia Publishing Course (CPC) –– about her experience of CPC. Meaghan talks candidly about the course, highlighting its benefits, the application process, the day to day activities it involved, and how it has helped launch her career into publishing. Mentioned in this episode Columbia Publishing Course: https://journalism.columbia.edu/cpc-uk Episode transcript https://turb...
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In this episode, Tamara speaks to Meaghan Cahill –– Production Assistant at Bloomsbury, and alumnus of the Columbia Publishing Course (CPC) –– about her experience of CPC. Meaghan talks candidly about the course, highlighting its benefits, the application process, the day to day activities it involved, and how it has helped launch her career into publishing. Mentioned in this episode Columbia Publishing Course: https://journalism.columbia.edu/cpc-uk Episode transcript https://turb...
Marketing Fiction at Head of Zeus with Shannon Hewitt
Inside Publishing
29 minutes
6 months ago
Marketing Fiction at Head of Zeus with Shannon Hewitt
In this episode, Gemma speaks to Shannon Hewitt, senior marketing manager at Head of Zeus, a London-based publisher with six imprints that cover a range of fiction and non-fiction books. We talk about the process of creating, planning and delivering effective book campaigns. Shannon shares the different elements of a marketing campaign, as well as how departments across the publishing house interact to launch a book. Later, we discuss how to make your cover letter stand out amongst a busy job...
Inside Publishing
In this episode, Tamara speaks to Meaghan Cahill –– Production Assistant at Bloomsbury, and alumnus of the Columbia Publishing Course (CPC) –– about her experience of CPC. Meaghan talks candidly about the course, highlighting its benefits, the application process, the day to day activities it involved, and how it has helped launch her career into publishing. Mentioned in this episode Columbia Publishing Course: https://journalism.columbia.edu/cpc-uk Episode transcript https://turb...
