In this episode of Inside Personal Growth, host Greg Voisen sits down with Dr. John Bamforth and Dr. Roy Zwahlen, co-authors of Race to Innovation: Unleashing the Power of Entrepreneurship for Everyone. Together, they explore how diversity, inclusion, and entrepreneurship intersect to drive meaningful innovation and create economic opportunity for all. John and Roy share how their distinct backgrounds — from a coal mining town in England to growing up across the Middle East — shaped their perspectives on innovation and inspired this book. They discuss how untapped communities hold massive potential for creativity, problem-solving, and growth, and how we can unlock that value by rethinking access to capital, ownership, and education. The conversation dives into the difference between iteration and true innovation, the economic cost of excluding marginalized groups, and why ownership is key to generational wealth creation. They also highlight inspiring examples from communities like Tulsa’s Black Wall Street and showcase new approaches such as venture studios that empower underrepresented founders. Listeners will also hear powerful insights about how AI is reshaping innovation, making tools and opportunities more accessible than ever — and how the real key to progress lies in understanding problems deeply before creating solutions. This episode is an eye-opening look into how innovation thrives when everyone gets the chance to contribute, reminding us that the race to innovation is not about competition — it’s about inclusion, collaboration, and shared progress. 🎧 What Listeners Will Learn The difference between iteration and true innovation Why diversity and inclusion are crucial for innovation and growth The economic impact of excluding marginalized communities The importance of ownership in building generational wealth How AI and venture studios are empowering underrepresented innovators Our Guests, John Bamforth & Roy Zwahlen: ➥ Book: Race to Innovation: Unleashing the Power of Entrepreneurship For Everyone ➥ Buy Now: https://a.co/d/ejn7UPk ➡️John's LinkedIn: https://www.linkedin.com/in/johnb1963/ ➡️Roy's LinkedIn:https://www.linkedin.com/in/roy-zwahlen-abba7112/ Learn more about your Inside Personal Growth host, Greg Voisen: ➥ https://gregvoisen.com ➡️Instagram: https://www.instagram.com/insidepersonalgrowth/ ➡️Facebook: https://www.facebook.com/InsidePersonalGrowth/ ➡️LinkedIn: https://www.linkedin.com/in/gregvoisen/ ➡️Twitter/ X: https://twitter.com/lvoisen/