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Inside Global Pharma
ZS
20 episodes
1 month ago
In this podcast, Jennifer Curtis and David Jackson share valuable insights on global commercial excellence. They highlight strategies to optimize product launches and maximize revenue potential based on recent research conducted by ZS on the top 25 pharma companies. Hosted by: Jennifer Curtis Produced by: Matilda Males & Sophie McManus Featuring: David Jackson
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Business
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All content for Inside Global Pharma is the property of ZS and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
In this podcast, Jennifer Curtis and David Jackson share valuable insights on global commercial excellence. They highlight strategies to optimize product launches and maximize revenue potential based on recent research conducted by ZS on the top 25 pharma companies. Hosted by: Jennifer Curtis Produced by: Matilda Males & Sophie McManus Featuring: David Jackson
Show more...
Business
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What drives success in global brand strategy?
Inside Global Pharma
21 minutes 28 seconds
5 years ago
What drives success in global brand strategy?
The oncology pharmaceutical landscape is exploding – both in revenue and competition. Integrated, customer-centric brand strategies provide an opportunity to stand out from the competition by delivering more customer value. Our host, Jennifer Curtis, a leader in our European Marketing Practice, speaks with leaders in ZS’ oncology, marketing and market access practices to identify the key success factors in delivering a customer-centric global brand strategy. Hosted by: Jennifer Curtis Produced by: Matilda Males and Rohan Giblin Featuring: Malik Kaman, Kurt Kessler, Smita Sealey
Inside Global Pharma
In this podcast, Jennifer Curtis and David Jackson share valuable insights on global commercial excellence. They highlight strategies to optimize product launches and maximize revenue potential based on recent research conducted by ZS on the top 25 pharma companies. Hosted by: Jennifer Curtis Produced by: Matilda Males & Sophie McManus Featuring: David Jackson